Ratings Report for the Week of April 27 – May 1, 2015
Last place DAYS posted gains across the board in households, 18-49, 18-34 and 25-54 demographics. B&B managed to improve its performance in the 18-49 demo, but the rest is the usual soapy story of slipping ratings. Perhaps the writers are prepa ring the drama before May Sweeps. Perhaps it is time for soaps to revert to product placement. Otherwise, I may have to jump into the shows and get into a catfight in the hottub to spice up the demos....
Total Viewers
1. Y&R 4,564,000 (-321,000)
2. B&B 3,555,000 (-90,000)
3. GH 2,775,000 (-40,000)
4. DAYS 2,316,000 (+32,000)
1. Y&R 4,564,000 (-321,000)
2. B&B 3,555,000 (-90,000)
3. GH 2,775,000 (-40,000)
4. DAYS 2,316,000 (+32,000)
Households
1. Y&R 3.32/12 (-.19)
2. B&B 2.61/9 (-.07)
3. GH 2.09/7 (-.01)
4. DAYS 1.76/6 (+.07)
1. Y&R 3.32/12 (-.19)
2. B&B 2.61/9 (-.07)
3. GH 2.09/7 (-.01)
4. DAYS 1.76/6 (+.07)
Women 18-49 Viewers
1. Y&R 776,000 (-71,000)
2. B&B 586,000 (+17,000)
3. GH 517,000 (-8,000)
4. DAYS 424,000 (+33,000)
1. Y&R 776,000 (-71,000)
2. B&B 586,000 (+17,000)
3. GH 517,000 (-8,000)
4. DAYS 424,000 (+33,000)
Women 18-49 Rating
1. Y&R 1.21/9 (-.11)
2. B&B 0.92/7 (+.03)
3. GH 0.81/6 (-.01)
4. DAYS 0.66/5 (+.05)
1. Y&R 1.21/9 (-.11)
2. B&B 0.92/7 (+.03)
3. GH 0.81/6 (-.01)
4. DAYS 0.66/5 (+.05)
Women 18-34 Viewers
1. Y&R 184,000 (-64,000)
2. GH 155,000 (-29,000)
3. DAYS 126,000 (+27,000)
4. B&B 121,000 (-40,000)
1. Y&R 184,000 (-64,000)
2. GH 155,000 (-29,000)
3. DAYS 126,000 (+27,000)
4. B&B 121,000 (-40,000)
Women 18-34 Rating
1. Y&R 0.54 (-.19)
2. GH 0.46 (-.08)
3. DAYS 0.37 (+.08)
4. B&B 0.36 (-.11)
1. Y&R 0.54 (-.19)
2. GH 0.46 (-.08)
3. DAYS 0.37 (+.08)
4. B&B 0.36 (-.11)
Women 25-54 Viewers
1. Y&R 1,059,000 (-72,000)
2. B&B 821,000 (-4,000)
3. GH 699,000 (-7,000)
4. DAYS 538,000 (+19,000)
1. Y&R 1,059,000 (-72,000)
2. B&B 821,000 (-4,000)
3. GH 699,000 (-7,000)
4. DAYS 538,000 (+19,000)
Women 25-54 Rating
1. Y&R 1.74 (-.12)
2. B&B 1.35 (-.01)
3. GH 1.15 (-.01)
4. DAYS 0.89 (+.03)
1. Y&R 1.74 (-.12)
2. B&B 1.35 (-.01)
3. GH 1.15 (-.01)
4. DAYS 0.89 (+.03)
Day-To-Day Ratings – HH/Total Viewers
B&B
Monday: 2.76/3,766,000
Tuesday: 2.78/3,762,000
Wednesday: 2.67/3,673,000
Thursday: 2.56/3,504,000
Friday: 2.30/3,072,000
Monday: 2.76/3,766,000
Tuesday: 2.78/3,762,000
Wednesday: 2.67/3,673,000
Thursday: 2.56/3,504,000
Friday: 2.30/3,072,000
DAYS
Monday: 1.77/2,288,000
Tuesday: 1.79/2,298,000
Wednesday: 1.78/2,379,000
Thursday: 1.74/2,360,000
Friday: 1. 73/2,256,000
Monday: 1.77/2,288,000
Tuesday: 1.79/2,298,000
Wednesday: 1.78/2,379,000
Thursday: 1.74/2,360,000
Friday: 1. 73/2,256,000
GH
Monday: 2.17/2,854,000
Tuesday: 2.19/2,904,000
Wednesday: 1.96/2,589,000
Thursday: 2.10/2,785,000
Friday: 2.06/2,743,000
Monday: 2.17/2,854,000
Tuesday: 2.19/2,904,000
Wednesday: 1.96/2,589,000
Thursday: 2.10/2,785,000
Friday: 2.06/2,743,000
Y&R
Monday: 3.39/4,740,000
Tuesday: 3.47/4,758,000
Wednesday: 3.48/4,846,000
Thursday: 3.30/4,523,000
Friday: 2.96/3,954,000
Monday: 3.39/4,740,000
Tuesday: 3.47/4,758,000
Wednesday: 3.48/4,846,000
Thursday: 3.30/4,523,000
Friday: 2.96/3,954,000
Special thanks to soapoperanetwork.com for doing an impeccable job reporting these figures. Source: