1998-99 Soap Ratings

Written by Bridger Cunningham


An ailing AW ended its 35-year run, being replaced late in the summer by Passions.


Some soaps stabilized, while the middle of the pack became defined as the 3 range.  DAYS lost ground and fell to 3rd after a 3-season 2nd place run as B&B and Y&R stabilized.  GL took a massive half-point hit, and AW was cancelled amidst drops.  In its place, Passions punctured the Nielsen floor further.  Only Y&R and PC managed growth this season.

Source -- https://en.wikipedia.org/wiki/List_of_U.S._daytime_soap_opera_ratings

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