Sunday TV Ratings 7/10/22: The Final Straw Has OK Launch, Who Do You Think You Are? Abysmal in Return, Celebrity Family Feud Down from 2021 Start (UPDATED)

Ratings Analysis: Summer staple 'Celebrity Family Feud' (0.68) remained a sturdy force on ABC but was clearly a good bit weaker on premiere night than in years past. This rating is nearly 30% below the program's 2021 start (0.92) but still higher than ABC's Tuesday and Thursday-night game shows. At 9, Janelle James-hosted 'The Final Straw' (0.42) retained a mediocre 62% of 'Feud' and debuted below 'Generation Gap' (0.46) despite having a much stronger lead-in. Afterward, 'The $100,000 Pyramid' (0.34) made a rough transition back to the 10PM hour, posting a new series low out the gate. Both 'Final Straw' and 'Pyramid' were put to shame by a 7PM encore of 'America's Funniest Home Videos' (0.49). Leading out of a '60 Minutes' rerun' (0.40), CBS's 'Big Brother' (0.72) was about a tenth behind Wednesday's return but stood as the top program of the evening nonetheless. Feeble encores of 'The Equalizer' (0.22) and 'NCIS: Los Angeles' (0.23) completely squandered the post-'Brother' timeslot. NBC had a horrific night as 'Who Do You Think You Are?' (0.14) was dead on arrival for its premiere in the 7PM hour. A rerun of 'Dancing With Myself' (0.08) somehow went even lower, but 'America's Got Talent' (0.20) salvaged the evening a bit. Fox was entirely in repeat-mode, with the 7PM 'Beat Shazam' (0.13) and 8:30PM 'Great North' (0.14) serving as the weakest links. 'Simpsons' (0.17), 'Bob's' (0.16), and 'Family Guy' (0.19) all performed a touch better. The CW had a stable 'Riverdale' (0.06) and an encore of 'Penn & Teller: Fool Us' (0.05).

Finals Update: 'Celebrity Family Feud' (+0.1) adjusted up, as did repeats of 'America's Funniest Home Videos' (+0.1) and 'Bob's Burgers' (+0.1).

Time	Show	18-49 Rating/Share	Viewers (mil)	Network
7 PM	America's Funniest Home Videos (R)	0.49/6	3.80	ABC
	60 Minutes (R)	0.40/5	6.02	CBS
	Who Do You Think You Are? (P)	0.14/2	1.30	NBC
	Beat Shazam (R)	0.13/2	0.69	Fox
8 PM	Big Brother	0.72/7	3.41	CBS
	Celebrity Family Feud (P)	0.68/7	4.96	ABC
	The Simpsons (R)	0.17/2	0.67	Fox
	Dancing With Myself (R)	0.08/1	0.64	NBC
	Riverdale	0.06/1	0.22	The CW
8:30 PM	The Great North (R)	0.14/1	0.49	Fox
9 PM	The Final Straw (Series Premiere)	0.42/4	3.01	ABC
	The Equalizer (R)	0.22/2	2.46	CBS
	America's Got Talent (R)	0.20/2	1.60	NBC
	Bob's Burgers (R)	0.16/2	0.54	Fox
	Penn & Teller: Fool Us (R)	0.05/1	0.36	The CW
9:30 PM	Family Guy (R)	0.19/2	0.65	Fox
10 PM	The $100,000 Pyramid (P)	0.34/4	2.97	ABC
	NCIS: Los Angeles (R)	0.23/2	2.36	CBS