Thursday TV Ratings 7/29/21: NBA Draft Bombs, Olympics Tick Back Up, Big Brother Stable (UPDATED)

Preliminary Analysis: The 'Tokyo Olympics' (3.2) rebounded on NBC, rising five-tenths from the previous day's rating. This ultimately puts the ceremony back where it was before the slippage. CBS was unchanged from last week's ratings with 'Big Brother' (0.9), 'Love Island' (0.4), and a 'Bull' encore (0.2). The '2021 NBA Draft' (0.3) completely tanked on ABC, going well below what the 2020 'Draft' posted on ESPN (1.1/0.67/0.39). Fox chugged along with middling reruns of 'Beat Shazam' (0.3) and 'MasterChef' (0.2). The CW's 'The Outpost' (0.0) lost a tenth behind a slightly stronger repeat of 'Roswell, New Mexico' (0.1).

Finals Update: 2020 Tokyo Olympics (+0.4) and 2021 NBA Draft (+0.1) adjusted up. The repeat of Roswell, New Mexico (-0.1) adjusted down.

Time	Show	18-49 Rating/Share	Viewers (mil)	Network
8 PM	2020 Tokyo Olympics	3.64/22	16.19	NBC
	Big Brother	0.89/6	3.86	CBS
	2021 NBA Draft	0.37/2	1.35	ABC
	Beat Shazam (R)	0.34/2	1.50	Fox
	Roswell, New Mexico (R)	0.04/0	0.42	The CW
9 PM	Love Island	0.40/3	1.78	CBS
	MasterChef (R)	0.24/2	1.01	Fox
	The Outpost	0.04/0	0.45	The CW
10 PM	Bull (R)	0.19	1.50	CBS