Thursday TV Ratings 7/29/21: NBA Draft Bombs, Olympics Tick Back Up, Big Brother Stable (UPDATED)

Preliminary Analysis: The 'Tokyo Olympics' (3.2) rebounded on NBC, rising five-tenths from the previous day's rating. This ultimately puts the ceremony back where it was before the slippage. CBS was unchanged from last week's ratings with 'Big Brother' (0.9), 'Love Island' (0.4), and a 'Bull' encore (0.2). The '2021 NBA Draft' (0.3) completely tanked on ABC, going well below what the 2020 'Draft' posted on ESPN (1.1/0.67/0.39). Fox chugged along with middling reruns of 'Beat Shazam' (0.3) and 'MasterChef' (0.2). The CW's 'The Outpost' (0.0) lost a tenth behind a slightly stronger repeat of 'Roswell, New Mexico' (0.1). 

Finals Update: 2020 Tokyo Olympics (+0.4) and 2021 NBA Draft (+0.1) adjusted up. The repeat of Roswell, New Mexico (-0.1) adjusted down.



18-49 Rating/Share

Viewers (mil)


8 PM2020 Tokyo Olympics3.64/2216.19NBC

Big Brother0.89/63.86CBS

2021 NBA Draft0.37/21.35ABC

Beat Shazam (R)0.34/21.50Fox

Roswell, New Mexico (R)0.04/00.42The CW
9 PMLove Island0.40/31.78CBS

MasterChef (R)0.24/21.01Fox

The Outpost0.04/00.45The CW
10 PMBull (R)0.191.50CBS
(R) = repeat

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