Monday TV Ratings 1/15/24: Emmys Drop to New Low, AGT Fantasy League Slips, NFL Dominates (UPDATED w/Analysis)

Ratings Analysis: The Fox broadcast of the 75th Primetime Emmy Awards (0.87) dealt with a 20% decline in the Adults 18-49 demographic, going about two-tenths lower than NBC's fall 2022 showing of the ceremony (1.09). The trend was a little worse in total viewership as this broadcast (4.46 million) dropped by nearly 25% from the 74th (5.92 million). On ABC, the Eagles v. Buccaneers NFL game (3.96 rating/18.79 million viewers) easily trumped the Emmys, showing that sports continue to be a big draw as award shows fade away. CBS re-ran NCIS (0.88/0.36/0.26) once more, but there was some NFL inflation to help the reruns out this time, enough so that the 8 p.m. one actually beat out the Emmys head-on. America's Got Talent: Fantasy League (0.31, -0.07) slipped on NBC but was still ahead of its premiere rating from two weeks ago. I Am MLK Jr. (0.04) was modest by CW standards.

Finals Update: NFL: Eagles v. Buccaneers (+0.6), the 75th Primetime Emmy Awards (+0.2), and repeats of NCIS at 9 PM (+0.1) and 10 PM (+0.1) adjusted up. Monday Night Kickoff (-0.5) adjusted down.

Time	Show	18-49 Rating	18-49 Share	Viewers (mil)	Network
8 PM	Monday Night Kickoff	2.80	21	14.85	ABC
	NCIS (R)	0.88	6	4.98	CBS
	75th Primetime Emmy Awards	0.87	7	4.46	Fox
	America's Got Talent: Fantasy League	0.31	2	3.07	NBC
	I Am MLK Jr.	0.04	0	0.29	The CW
8:30 PM	NFL: Eagles v. Buccaneers	3.96	28	18.79	ABC
9 PM	NCIS (R)	0.36	2	3.22	CBS
10 PM	NCIS (R)	0.26	2	2.80	CBS
	The Irrational (R)	0.14	1	1.30	NBC